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Digital Storyteller. Content Creator.
Social Media Specialist.
Based in New York, NY.

Content Creation Work

01 | Client Work

Chinatown Food Crawl

I ventured around NYC's Chinatown to create an under $15 Food Crawl video. I had a great time trying new foods, supporting small businesses, and telling Cyasoon's story. Cyasoon, an up and coming app, encourages spontaneity, adventure, and friendship-making in NYC.

02 | Client Work

Exploring Park Slope

I solo-explored Park Slope, finding and uncovering hidden gems of this amazing area. I had an amazing time thrifting, sipping on coffee, and of course... telling Cyasoon's story. Cyasoon, an up and coming app, encourages spontaneity, adventure, and friendship-making in NYC.

03 | Client Work

Holiday Festivities in NYC

As a NYC native, holiday festivities always seemed basic... and I love being basic. I explore all the holiday activities that NYC has to offer with my best friend. I had an awesome time (being basic), smiling through Bryant Park and all the holiday joy, and telling Cyasoon's story. Cyasoon, and up and coming app, encourages spontaneity, adventure, and friendship-making in NYC.

04 | Client Work

Exploring UES

The UES... a foreign territory for me. So, I took it upon myself to solo-explore UES to see what it's all about. I have an amazing time going gallery hopping, thrifting, roaming around, and telling Cyasoon's story. Cyasoon, an up and coming app, encourages spontaneity, adventure, and friendship-making in NYC.

Canopy | UGC Sample

00:44

Canopy | UGC Sample

I researched a TikTok trend and created this video that combines both humor and education. This allows for higher exposure/engagement and for the audience to understand the product’s core benefits.

UGC Sample | Canopy

00:36

UGC Sample | Canopy

After studying the science of UGC, I created an ad for the product. If you’re curious why it works: 3-second hook, engaging audio/sound effects, easy-to-follow text-on-screen, product introduction, explain the product’s core benefits, and a call-to-action at the end.

UGC Sample | Canopy

00:30

UGC Sample | Canopy

I combined the idea of creating an aesthetic lifestyle video while explaining the product’s core benefits. This allows for the audience to visualize how the product can fit into their everyday routine.

Collaboration | Estée Lauder

00:30

Collaboration | Estée Lauder

I collaborated with Estée Lauder to create content for their best-selling product. I use a combination of content creation elements: unboxing, easy-to-follow-text, trending audio, and quick/snappy edits.

UGC Client Work | Surreal Creamery

00:15

UGC Client Work | Surreal Creamery

I was tasked to create an ad for this client’s $1 bubble tea promotion. I combined the client’s elements and branding of fun, color, and their quick/snappy social vibe.

UGC Client Work | Xeomin

00:38

UGC Client Work | Xeomin

I created a testimonial/vlog video for this client. I walk the audience through what it’d be like if they tried out this service and show my results after as well.

UGC Sample | Hourglass

00:20

UGC Sample | Hourglass

After studying the science of UGC, I created an ad for the product. If you’re curious why it works: 3-second hook, engaging audio/sound effects, easy-to-follow text-on-screen, product introduction, explain the product’s core benefits, and a call-to-action at the end.

To view more, feel free to view my Instagram and TikTok.

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