Digital Storyteller. Content Creator.
Social Media Specialist.
Based in New York, NY.
ABOUT THE ORGANIZATION
The Museum of Chinese in America is dedicated to preserve and present the history, heritage, culture and diverse experiences of Chinese people in America. It strives to be a model museum amongst other cultural museums to showcase and highlight the beauty of Chinese culture. MoCA hosts new exhibitions, talent shows and creative projects for the Chinese community to create a safe space that they can call home.
ABOUT THE PROJECT
In the summer of '18, I interned in the marketing department at the Museum of Chinese in America. I performed email/phone marketing, designed posts and flyers to promote exhibitions and overall increased brand image.
​
I was given an opportunity to co-lead a brand-new pilot project: Game On! Teen Game Club. Created by Alex Ho, he envisioned to manage a safe space for teens to play classic Chinese games and learn about the culture itself. My fellow interns and I made it a goal to bring his ideas to life. We posted interactive content on social media, performed city outreaches to nearby art organizations and passed out flyers around the neighborhood to promote the club. We ensured a friendly atmosphere and was able to increase attendance by 75% towards the end of the summer. All in all, I was so grateful to have the chance to share the beauty and incredible, rich history of my culture to others.